7/31/2023 0 Comments Landrover discovery backAnd some of them, make no mistake about it, will have to sell a Land Rover Discovery 4 (or LR4) to make room for it in their garage. However, the loss of a small minority is the gain of a much larger group of customers who find the prospect of a practical SUV with a sexy exterior and interior design and a Land Rover badge the ideal recipe for their next vehicle. The latest iteration of the Discovery was an undeniable flop, and I wouldn't be surprised if the reason why the new Defender came out the way it did - much more civilized than the original - wasn't just down to meeting the requirements of this new, evolving market, but also the need to plug a hole in the British company's sales that's been there since 2016, the year the current Disco was launched.įans of the old Defender can cry all they want, but the barebones, simplistic machine with its squared design isn't coming back. ![]() It was actually the fifth-gen Land Rover Discovery, the SUV that used to be the brand's best-seller until the company boldly decided to take a risk with its design (granted, based on the excellent reception the Land Rover Discovery Vision Concept got back in 2014) that proved to be somewhat fatal to the long-running model.
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